Dr. John R Pawloski from the Cancer Treatment Centers of America leads peer to peer Rituxan programming for Roche in the SouthEast Region
July 29, 2020
By: Stephen
Welcome Pharma reps and sales managers. Today we will be doing something exciting! We are going to use SpeakerBook to search the SouthEast region to find the most active peer to peer Pharma programs by Roche for the product Rituxan. Rituxan from Roche has a total market value of 6.8 billion dollars in 2018. Rituxan treats Non-Hodgkins Lymphoma and chronic lymphocytic. The data used for the blog post can be found in the 2018 open payments Sunshine Act.
We will take a look at the top 3 speakers in the states of Florida, Georgia, South Carolina, and North Carolina to see the most active speaker programs for the RX product Rituxan from Roche.
Once we understand Roche’s speaker programs we can formulate a peer to peer Pharma marketing strategy to compete with the product Rituxan from Roche.
John R Pawloski from the Cancer Treatment Centers of America has the most active speaker program for the product Rituxan on the SouthEast Coast. John R Pawloski has a speaking total of $30,680 in the year 2018 for Roche pharma speaking engagements on the product Rituxan. John’s pharmaceutical industry payments total is $105,069 with Rituxan making up 34.5% of his total payments.
If we look into John’s total payment page under the speaking section it displays speaking engagements for products including Gazyva, Ninlaro, Venclexta, and Rituxan. John R Pawloski spoke for the product Rituxan in the months of June, July , September, and December.
Ninlaro from Takeda Pharmaceuticals is also a popular speaking engagement for John. Ninlaro makes up a total of 46.6% of John’s total industry engagements making Ninlaro John R Pawloski most popular RX speaking program. The Pharma product Gazyva is the third most popular RX product for John making up 11.4% of John’s total industry payments.
Donna Aline Culton and Andrew Laster are the second and third most active Rituxan Speakers.
Top 3 Roche Rituxan Speakers & Key Opinion Leaders in the SouthEast Region
| Image | KOLs Name | Total Payments | Location |
|---|---|---|---|
 |
John R Pawloski | $30,680 | GA |
 |
Donna Aline Culton | $9,190 | NC |
 |
Andrew Laster | $6,900 | NC |
SpeakerBook was able to start with one simple RX product and build a peer to peer marketing pharma strategy by locating the most active KOL speakers for the RX products that matter to your Pharma sales organization. It is really easy to search one doctor online to find information on that doctor. SpeakerBook allows you to go one step deeper to uncover doctors' names of industry products. This solves the problem of trying to find what doctor, hcp, and kol to interact with via Skype, or Zoom, applications.
Use SpeakerBook to discover pharmaceutical sales speakers to build a peer to peer marketing pharma sales strategy. SpeakerBook is great for pre-call planning pharmaceutical sales.